Subscribers to Zoho Support, the help desk software that assists your after sales support operation to be more organized and resourceful, now have the ability to integrate their customers’ portal to Google Analytics.
And what that means is that Zoho Support subscribers will better understand how their help centre is being used.
Just in case you don’t know about Google Analytics it is a free application that analyzes website traffic.
And what that means is that you can review significant information on your visitors’ trends and their behavior at your website.
And by understanding more about what the customers that you support through their portal you can discover what is working what may need improving.
Here is some of the information that is available to you by tracking the activities of your customers through their self-service portal:
- Establish the percentage of your page views are from existing and new customers respectively.
- Monitor your mobile site visits and establish what devices your customers use to their portal.
- Know how many engagements your customers had with their support portal.
- Establish the time spent by your customers on each page.
- Review customer navigation of your support portal; for example the pages visited and the order of the pages visited.
- Establish if articles and solutions are relevant by reviewing the bounce rates.
- Recognize the keywords that your customers search for before landing on your articles and solutions.
At Mangoho we believe that having the Zoho Support customer portal and integrated with Google Analytics is a very exciting addition to the help centre application.
Discover how the Zoho Support customer portal integrated with Google Analytics can assist you to improve the service that you provide to your customers by contacting us today or drop us a note to info at mangoho dot com.
Creating online business solutions for our Zoho clients in the U.K. is at the heart of what we do at Mangoho.
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