Mangoho - Blog , Zoho Campaigns

New Enhancements to the Zoho Campaigns Sign Up Forms Feature

Wed, 01 Apr 2015 12:10:11 +0000

As many of you know we use Zoho Campaigns for our newsletters, press releases, special offers, new Zoho product announcements and updates, tips and tricks for Zoho apps. and invites to events.

Whilst it was a sound enough email marketing tool to start with, it did have a few quirks. But over the years they have been ironed out and an enormous amount new functionality has been added.

We think it should now be the online, multi-user, email marketing solution of choice for all small businesses especially as it comes with Zoho CRM & social media integration.

With Zoho Campaigns you can create, send & track email and social media campaigns and there is an excellent in built contact manager into which you import contacts and create and reach out to segmented mailing lists.

Yes, I know that was a long introduction to get to the new and improved sign up features. Here we go:

Forms that complement your website

The sign up forms are now customizable and can now the match the design of your website or blog.

Furthermore you can add them to your Zoho Campaigns template library so that you can use them again.

Single form with multiple pages

You can now have the same sign up form on your blog and at the website and with the new visitor tracking features you can also review which page receives more subscribers from your campaign(s).

Improved segmenting & targeting

You now have the ability to, for example, segment subscribers that only signed up from your blog and, using a new Zoho Campaigns’ field, target a campaign to them. And of course some of you will have identified that this feature will also give you the opportunity for improved website A/B tests as you can publish one form with two page variants and compare the subscription statistics.

More features to increase subscriptions

In addition to only displaying the form at your website you can now introduce a subscription button, a QR code, or a shortened URL. And these features can be also published on your Facebook pages.

Facebook forms

You can now develop your form in Zoho Campaigns and automatically publish it in your Facebook business page and the subscriptions will be imported into your mailing lists.

Today growing your subscriber base has to be one of the major roles of anyone in charge of marketing. Discover how Zoho Campaigns and the new sign up form can assist your company grow your subscribers and improve segmentation and targeting by contacting us today or drop us a note to info at mangoho dot com.

Carefully crafting online business solutions for our Zoho clients in the U.K. is at the heart of what we do at Mangoho.

Mangoho quick links:

Contact Mangoho.

Zoho Campaigns, including video introduction.

Create Unsubscribe Forms in Zoho CRM

Mon, 07 Apr 2014 08:35:25 +0000

To be fully compliant with email marketing regulations for anti SPAM purposes you need to allow recipients of your email marketing campaigns to be able to unsubscribe. This needs an unsubscribe form.

If you do not yet use email marketing software, which often has this built in as standard, and if you use Zoho CRM for your mass mailing, there is a useful but little known feature in Zoho CRM helps you to generate HTML code for an Unsubscribe Form.

You can use this form to provide an Unsubscribe option for your email recipients. The process to set up the form consists of three parts.

Step 1 - Generate an Unsubscribe Form

Click Setup > Website Integration > Unsubscription Form.

In the Unsubscription Form page, do the following:

Enter a Return URL field.

Click Generate HTML.

A 'return URL' is the URL you want the unsubscriber to go to after unsibscibing, eg some sort of acknowledgement page, or a home page etc.

Step 2 - Publish an Unsubscribe Form

This step is to publish the unsubscribe form as a web page and provide a link to the web page from an email.

Create a web page in your website somewhere then paste the generated HTML code in the page.

Get the URL for the unsubscribe page that you created in your website.

Step 3 - Add an Unsubscribe link in the email template

Edit the email template you want to provide the Unsubscribe option.

In the Footer section type: "Click here to unsubscribe".

Select the View HTML source check box and type the subscription page's URL as shown in the format below:

Click here to unsubscribe.

Click Save.

You now have an unsubscribe link and unsubscribe form.

How Does it Work?

This process will then automatically update the "email opt out" field as 'true' for the person unsubscribing, in the corresponding lead or contact record in the CRM.

You can then use this to filter on when doing mass mails, just one more criteria on views, eg. "Email Opt Out" is false. This will ensure no one who opted out, gets emailed.

If you use Zoho Campaigns, these leads or contacts will not be synchronised.

Zoho Campaigns also has its own unsubscribe function which is handled entirely by the software however. And the best part is that the unsubscribers are automatically updated in Zoho CRM to "Email Opt Out" is true.

Zoho Campaigns

Zoho Campaigns is a fully fledged email marketing solution specifically designed for small business email marketing initiatives, as well as social marketing campaigns.

Zoho Campaigns allows creation of templates in various ways - easiest is the drag and drop template frames where you choose a layout and drag images/text etc to the placeholders. Great for simple bulletins, invites etc. Next are ready made template designs. Next are mobile optimised templates. Next is DIY HTML templates - web development skills are required for this. Even Google Docs can be used to create emails.

Email campaigns can be scheduled and you can send chain campaigns (to those who did not read the first one) or follow ups to those who did.

Finally, Zoho Campaigns is not only emailing. You can do social campaigns too... Facebook, Twitter...

Licensing is based on:

Number of Subscribers, unlimited emails

Number of emails per month, unlimited subscribers

Zoho Campaigns is affordable and feature rich and is hosted in the cloud, making it ideal email marketing software for small businesses.

Contact Us

For more information on Zoho CRM customisation services or implementation of Zoho Campaigns and an email marketing strategy in yourbusiness, please contact us here .

Even More Free Emails with Zoho Campaigns

Sun, 23 Feb 2014 09:46:03 +0000

Zoho, true to their belief that small businesses should have access to affordable business software and resources, have recently announced an increase to the numbers of free emails available in Zoho Campaigns, their powerful online email marketing solution for small businesses.

Now, with an even more flexible free plan, you now get a whopping 2,000 contacts and 12,000 emails per month – completely FREE, FOREVER.

No trial period, no small print, it’s absolutely free.

The result is that you no longer need to ‘lead count’ or be as concerned with the numbers of emails you are sending, including initial campaigns as well as follow up ‘chain campaigns’.

If you are already a customer using the free plan then your limits will be upgraded and you will be able to see emails sent/remaining on the intuitive dashboard when you login to Zoho Campaigns account.

Free Setup Service

We’re offering a a free set up service too, just let us know your name and email address and we’ll get you started on Zoho Campaigns, absolutely free of charge.

Contact Us

Mobile Email Templates as Standard in Zoho Campaigns

Sat, 10 Aug 2013 04:32:23 +0000

Mobile devices are being used more and more. We do everything on them. Receiving email is just one of the daily tasks we all do and take for granted.

Zoho Campaigns, the powerful and affordable online email marketing solution from Zoho now includes mobile friendly email templates as standard. But what does “responsive” mean?

This means that the email, how it is formatted on the screen, the sizing of the images and placement of the content of the email, looks great on any device including tablets, smartphones and of course desktops and laptops.

The advantages with this of course are that your open rates will be much higher as people can access your emails on the go, from their mobile devices, instead of the email waiting for them in their inbox slowly getting swamped by other emails.

Why not give Zoho Campaigns a try? It is free for up to 500 subscribers and good for up to 2,500 emails a month. The paid versions are extremely competitively priced and provide integration to social media (so your campaigns are published there too, further increasing exposure) and basically provide a very solid platform on which to carry out effective email marketing campaigns.

Contact Us

For more information on Zoho Campaigns email marketing software and on our email marketing services for business in Wales and UK please contact us here.